Designed an app for digital signature and document management
Overview
Fedok is a small startup that has developed a contract and document management platform. The platform focuses on simplifying document-related tasks, such as template creation, validation, and mass signing, to streamline workflows for individuals and businesses.
When other see problems, I see
Oportunities
The traditional document management process is often time-consuming, complex, and lacks efficiency. Users face challenges in organizing, validating, and signing documents, leading to increased frustration and productivity loss. Existing solutions often lack user-friendliness and fail to meet the specific needs of users.
Company
Fedok
Timeline
Feb. 2021 - Apr. 2022
Team
1-CEO
1-CTO
2- Front-end developers
2-Back-end developers
1-Product desiger
Tools
Miro
Confluence
Jira
Process
Implementing design thinking in Fedok, as a startup, brings numerous benefits. It ensures user-centric solutions, fosters innovation, and encourages collaboration and iteration. This is especially crucial for Fedok, as it allows the team to deliver a minimum viable product (MVP) quickly, helping to secure financing and attract investors. By prioritizing the iterative process, Fedok can continuously refine and improve the platform based on user feedback, ensuring its success in the market.
Pain points
User interviews
Managing documents is a hassle, as I have to search through various folders and emails to find what I need. It's time-consuming and frustrating.
Creating templates from scratch is time-consuming, and I often struggle with formatting and design. It would be great if there was an easier way to create and customize templates.
Document validation and signing require multiple steps and involve manual processes, causing delays. It would be much more efficient if there was a streamlined process for validation and signing.
I worry about the security of sensitive documents, especially when sharing them with external parties. Robust security measures, such as encryption and access controls, are essential to protect confidential information.
Without a centralized system, I find it challenging to track versions and collaborate effectively on documents. It would be great to have a centralized platform that improves collaboration and version control.
Managing a large volume of documents becomes overwhelming, and I struggle to find specific files when needed. It would be helpful to have robust organization and search features to efficiently manage and locate documents.
Flowmap
Insights from research
01
There is a need for a more organized and easily searchable document management system.
02
Users require an intuitive and user-friendly template creation feature that simplifies the process and ensures consistent formatting.
03
Users need an efficient and streamlined validation and signing process to save time and improve productivity.
04
Users prioritize robust security measures, including encryption and access controls, to protect confidential documents.
05
Users require a centralized document management system that facilitates collaboration and version control for improved productivity.
06
Users need robust organization and search functionalities to efficiently manage and locate documents in a large volume.
07
Users desire mobile accessibility to manage documents from any location, allowing for increased flexibility.
08
Seamless integration with other commonly used business tools is essential to streamline workflows and minimize manual data entry.
KPIs
1)
Number of active users
2)
User retention rate
3)
Time saved in document management
4)
Document validation and signing time
Heatmap
We decided to run a heat map study with users to gather valuable insights about their interactions with the Fedok platform. Heat maps provide visual representations of user engagement and behaviour, highlighting areas of interest, hotspots, and potential usability issues.
Impact
All the data presented was summarized 3 months after the launch of the product. (Without marketing, just organic growth)
2138
Active users
62%
User retention rate
2 - 3 hrs
Time saved in document Management average / monthly
42%
Document validation and signing time more faster than traditional methods.
Next steps
Execute a marketing and growth strategy to expand the user base.
Analyze user feedback and prioritize improvements based on common pain points.
Enhance user retention through personalized onboarding and proactive support.
Establish integration partnerships to enhance platform capabilities.
Continuously monitor key metrics for performance optimization.
Strengthen security measures and ensure compliance.
Provide comprehensive user education and responsive support.
Expand feature set based on user feedback and market trends.
Network and build partnerships within the industry for visibility and opportunities.